TUNOMECONOCES BLOG

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What’s so cool about interactive TV? It puts you in (almost) total control of your viewing experience. You can the change camera angles on sports events, games and order food. In its broadest sense – promoted by the interactive industry – interactive TV is anything that allows consumers to have more control over their televisions such as video on demand to watch your favorite movies whenever you want.

Lean Back & Relax – Interactive TV

You sit at your computer all day that gives you a stiff neck. Interactive TV is a “lean back” or should we say “lay back” and relax viewing experience. Ever wonder what makes Interactive television work? Software, what else? The interactive elements are controlled by the set-top box on your TV set for Interactive capabilities like T-commerce, tickers, overlays, games, email, news, etc.

Clouds in my coffee – Interactive TV

While Interactive TV has the potential as a staple in the offerings of cable TV operators, there are some hurdles to overcome on the way to Interactive TV heaven. For example, interoperability is major issue related the set-top boxes on your television. They control which Interactive TV programs you watch and shut out other cable TV operators. The advantage of complete interoperability is to own one set-top box that let’s you see all the Interactive TV shows.

Consumer Viewing Habits – Interactive TV

In its broadest sense – the one promoted by the interactive industry – Interactive TV includes anything that allows consumers to have more control over their televisions. Video on demand, for example, lets users order up movies whenever they want, rather than wait for set start times. In the general sense, Interactive TV can mean any kind of interaction with the TV,
whether through program guides, video on demand and more.

Changing Viewing Habits – Interactive TV

Interactive TV has changed viewer habits by giving them more control over their television set. viewing day and night. These can include games, shopping applications, tickets, weather reports and the like. Digital video recorders are also considered interactive TV. They digitally record shows and may be programmed to select programs you might like to watch…. Imagine that! Your TV set now chooses shows for you to watch based on your viewing habits. What will they think of next?

Do you want to receive additional TV channels for your viewing pleasure, without having a dish installed or having to pay a monthly subscription?

Then ‘Freeview’ is the answer!

So, what is Freeview?

‘Freeview’ is an alternative to Sky TV, and is already available and being broadcast to approximately 70-80% of the UK to date. (If you would like to check if you are in a ‘Freeview’ coverage area, please visit our website and go to the ‘Freeview’ section).

Unlike other digital services (satellite & cable), there is no monthly subscription or fee required, with approximately 40 TV stations, ranging from family entertainment with the likes of E4, ITV2 & 3, BBC3 & 4, News & Lifestyle channels (QVC & UKTV Bright Ideas). There is also entertainment for the children with ‘CBeebies’ & ‘CBBC’.

Additionally, also available are 20 digital radio channels, including Radio 1 & 2, to ‘Smash Hits’ & ‘Kiss’.

The main attraction of ‘Freeview’ is the channels available are free, however, for a small monthly fee, the Top Up TV service can be obtained through a compatible ‘Freeview’ receiver, to include channels such as Cartoon Network, UKTV Gold, Discovery Channel and more)*.

Will I need to upgrade my equipment to receive Freeview?

Firstly, most viewers will need a ‘Wideband’ digital compatible TV aerial. Whilst a ‘Wideband’ aerial is generally required to receive the full range of channels available, the amount of channels received may be subject to the transmitter and local factors (i.e. trees, buildings or any obstacles).

Secondly, you will require a ‘Freeview’ Set top box, or a ‘Freeview’ integrated digital television, available from many retailers.

With the ‘Freeview’ receiver correctly tuned into your television set and connected to a compatible digital TV aerial, you will now be able to enjoy the additional channels provided through your set top box

* Please note, to receive the additional channels via Top up TV, you will require a card slot on your ‘Freeview’ receiver.